How We Use Cookies
Control Your Tracking Preferences
About Our Cookie Practices
This website uses cookies and similar technologies to ensure the site functions properly, protect against abuse, analyze performance, and measure the effectiveness of marketing efforts.
What are Cookies and Why We Use Them
Cookies are small text files placed on your device when you visit a website. They help a website recognize your device, remember your preferences, and collect information about how the site is used. Cookies may be placed by this website or by third-party services that run features such as analytics and advertising.
Cookies are important for:
• Enabling basic site functionality such as forms and session state.
• Remembering your preferences so you don’t have to re-enter them.
• Improving site performance through analytics.
• Providing personalized content and measuring advertising effectiveness.
You can update or withdraw your consent at any time using the Manage Cookies button on this page, and you can also control cookies through your browser settings.
We categorize cookies based on their purpose and whether they are essential or optional for your experience
Cookies We Use
Below is a list of the cookies used by this website, their purpose, provider, and links to official documentation for each service whenever available.
1. Strictly Necessary / Functional Cookies
These cookies are required for the website to function and cannot be disabled through our preference center. They are typically set in response to actions made by you, such as submitting forms or setting privacy preferences.
Cookie Preference Cookie
Provider: First-party (this website)
Purpose: Stores your cookie consent preferences so your selections are remembered on future visits.
Duration: 12 months.
Cloudflare Turnstile CAPTCHA
Provider: Cloudflare, Inc.
Purpose: We use Cloudflare Turnstile to protect our website from spam and automated abuse. Turnstile analyzes technical information (such as IP address and browser characteristics) to determine whether a visitor is a human or a bot. This processing is based on our legitimate interest in securing our website.
2. Analytics Cookies
These cookies collect information about how visitors use the website. The information is aggregated and used to generate reports that help improve site performance and user experience.
Analytics cookies are set only after consent is granted, where required by law.
Google Tag Manager (GTM)
Provider: Google LLC
Purpose: Manages and deploys analytics and marketing tags on the website based on user consent selections. GTM itself does not typically store cookies but facilitates the loading of other tools that may do so.
International Transfers: Data may be processed outside your country of residence.
https://policies.google.com/technologies/cookies?hl=en-US
Google Analytics 4 (GA4)
Provider: Google LLC
Purpose: Collects information about website usage, including pages viewed, session duration, engagement, and interactions, to understand how visitors use the site and to improve functionality.
Data Collected: Pseudonymous identifiers, device and browser information, interaction data, approximate location derived from IP address.
Duration: Cookies such as _ga may persist for up to 2 years.
International Transfers: Data may be processed by Google in the United States and other countries.
3. Marketing Cookies
These cookies are used to deliver relevant advertising, measure campaign performance, and attribute conversions. They may track visitors across websites and build a profile of interests.
Marketing cookies are set only after consent is granted, where required by law.
Google Ads Tag
Provider: Google LLC
Purpose: Measures conversions from Google Ads campaigns and enables remarketing to website visitors.
Data Collected: Interaction data, device identifiers, and advertising identifiers.
Duration: Cookies such as _gcl_au typically persist for up to 90 days.
International Transfers: Data may be processed in the United States and other countries.
https://policies.google.com/technologies/cookies?hl=en-US
Microsoft Ads (UET Tag)
Provider: Microsoft Corporation
Purpose: Tracks user interactions and conversions from Microsoft Ads campaigns for reporting and optimization.
Data Collected: Interaction data, device identifiers.
Duration: Cookies such as _uetvid and _uetsid may persist up to 13 months.
International Transfers: Data may be processed outside your country of residence.
https://www.microsoft.com/en-us/privacy/privacystatement
Dynamics Customer Insights – Journeys Web Tracker
Provider: Microsoft Corporation
Purpose: Tracks site visits, page views, and form interactions to associate website activity with known contacts or leads for personalization, marketing automation, journey orchestration, and performance reporting.
Data Collected: Unique browser identifier, page interaction data, form submission data, IP address, and device/browser metadata.
Duration: Typically up to 12 months (may vary depending on configuration).
International Transfers: Data may be processed in the United States and other countries where Microsoft operates data centers.
https://learn.microsoft.com/en-us/dynamics365/customer-insights/journeys/real-time-journeys-cookies
LinkedIn Insight Tag
Provider: LinkedIn Corporation
Purpose: Measures conversions and supports retargeting for LinkedIn advertising campaigns.
Data Collected: IP address, device information, browser information, and interaction data.
Duration: Cookies such as li_fat_id may persist up to 30 days; others may persist up to 2 years.
International Transfers: Data may be processed in the United States and other countries.
https://www.linkedin.com/legal/cookie-policy
StackAdapt Retargeting Pixel
Provider: StackAdapt Inc.
Purpose: Tracks site visits and interactions to support audience building, retargeting, and advertising performance measurement.
Data Collected: Device identifiers, interaction data, and advertising identifiers.
Duration: Duration varies; typically up to 12 months.
International Transfers: Data may be processed outside your country of residence.
https://www.stackadapt.com/legal-document-centre/platform-and-services-privacy-policy
Native Marketing Attribution Cookie
Provider: First-party (this website)
Purpose: Stores campaign attribution details, including landing page and UTM parameters such as source, medium, and campaign. This information is automatically passed into form submissions to ensure leads are accurately attributed to the correct marketing channel.
Data Collected: URL parameters and referral information; no directly identifiable personal information is stored in the cookie itself.
Duration: Session-based (expires when the browser session ends).
Consent: Created only after marketing consent is granted.
Use of Google Consent Mode
We use Google Consent Mode to adjust how Google Analytics and advertising tags operate based on your cookie preferences. If you decline certain categories of cookies, Google tags will limit data collection and may use aggregated or modeled data instead of storing or accessing cookies on your device.
Your Choices
You may accept or reject non-essential cookies using our cookie preference center. You can also configure your browser to block or alert you about cookies; however, some parts of the website may not function properly if certain cookies are disabled.
To review or change your preferences, click “Manage Cookies.”